TERMS AND CONDITIONS OF SERVICE

Please read these Terms and Conditions (the "Terms") carefully before accessing or using the services offered by Tether Insights, LLC ("Company," "we," "us," or "our"). By creating an account, subscribing to a plan, or otherwise using our platform, you ("Customer," "you," or "your") agree to be bound by these Terms in their entirety. If you do not agree, you must not use our services.

1. Acceptance of Terms

These Terms constitute a legally binding agreement between you and Tether Insights, LLC, a limited liability company organized under the laws of the State of Colorado, United States of America. Your access to or use of the Service constitutes your unconditional acceptance of these Terms, including all policies incorporated herein by reference. If you are accepting on behalf of a company or other legal entity, you represent and warrant that you have authority to bind that entity. These Terms may only be modified by a written instrument signed by an authorized representative of the Company; no oral modification, course of dealing, or trade usage shall alter them.

2. Description of Service

Tether Insights, LLC operates a software-as-a-service platform (the "Service") that performs social listening by collecting publicly available online conversations — including posts, comments, and threads from third-party platforms — and uses artificial intelligence to analyze and transform that content into advertising scripts, content briefs, and marketing copy ("Output") for use by the Customer in their marketing activities.

All Output is a creative tool intended to assist and inspire human editorial decisions. Output is not a finished commercial product. The Customer exercises independent editorial judgment and assumes sole responsibility before publishing, distributing, or acting upon any Output.

The Service does not guarantee any particular result, outcome, performance, revenue, engagement rate, or return on investment arising from the use of any Output. All Output is provided for informational and creative assistance purposes only.

3. Data Sources and Social Listening

3.1  Third-Party Aggregators. The Company collects publicly available social conversation data — including content from platforms such as Reddit — through licensed or publicly accessible third-party data providers and aggregators (e.g., Brave). The Company does not represent or warrant that its data sourcing methods comply with the terms of service of any underlying third-party platform. The Customer acknowledges this limitation and assumes all risk associated with reliance on Output derived from such data.

3.2  No Personal Information Stored from Data Sources. The Company does not collect, store, or process personally identifiable information ("PII") of individuals whose content appears on third-party platforms. Data collected from social platforms is limited to conversational content, topics, sentiment, and other non-personal contextual signals. The Company's social listening activity is not intended to identify, track, or profile individual users of any third-party platform.

3.3  Keyword and Product Data. The Customer expressly authorizes the Company to use information provided by the Customer — including product names, brand names, website data, industry terms, and related keywords — to configure, train, and refine keyword searches and data-gathering parameters within the Service. This data may be used in aggregated or anonymized form to improve the Service for all users.

3.4  Evolving Data Sources. The Company may add or remove third-party data sources at any time without prior notice. The Customer's continued use of the Service following any such change constitutes acceptance of the updated data sourcing practices.

3.5  Platform Demand and Cease-and-Desist Events. If the Company receives a cease-and-desist letter, legal demand, injunction, regulatory directive, or equivalent communication from a third-party data source platform (including but not limited to Reddit, or any aggregator such as Brave) asserting that the Company's data collection is unauthorized or unlawful, the Company reserves the right to immediately suspend or permanently discontinue access to data from that source — in whole or in part — without prior notice to the Customer and without liability, refund obligation, or service credit of any kind. The Company will make commercially reasonable efforts to notify affected Customers of such a change, but operational continuity of any specific data source is not guaranteed and does not form part of the Service's core commitment.

3.6  No Warranty of Underlying Platform Compliance. The Company makes no representation that its data sourcing, aggregation, or processing activities comply with the terms of service, robots.txt directives, developer policies, or other access restrictions of Reddit or any other third-party platform. The legal landscape governing publicly available data collection continues to evolve, and the Company's ability to access specific data sources may change at any time due to legal, technical, or commercial developments. The Customer assumes all risk associated with this uncertainty.

4. Customer Account

4.1  Registration. To access the Service, you must create an account and provide accurate, current, and complete information. You are responsible for maintaining the confidentiality of your login credentials and for all activities that occur under your account.

4.2  Eligibility. You must be at least 18 years of age and have full legal capacity to enter into binding contracts to use the Service. The Service is not directed to minors. By using the Service, you represent and warrant that you meet these requirements. If the Company discovers that an account has been created by or on behalf of a minor, it will terminate that account immediately and delete associated data as required by law.

4.3  Account Security. You agree to notify the Company immediately of any unauthorized access to or use of your account. The Company is not liable for any loss resulting from unauthorized use of your account prior to notification.

5. Acceptable Use and Prohibited Conduct

You agree to use the Service only for lawful purposes and in accordance with these Terms. You expressly agree not to:

• Use the Service to create Output that is defamatory, harassing, threatening, obscene, fraudulent, or otherwise unlawful;

• Reverse engineer, decompile, disassemble, or otherwise attempt to derive the source code, algorithms, or underlying models of the Service;

• Systematically collect, analyze, or aggregate Output for the purpose of understanding, replicating, or competing with the Company's proprietary methodology, technology, or business model, whether directly or through a third party;

• Circumvent, disable, or interfere with any security, rate-limiting, or access-control features of the Service;

• Use automated scripts, bots, or other tools to access the Service in a manner that places unreasonable or disproportionate load on Company infrastructure beyond any permitted API usage;

• Resell, sublicense, or otherwise transfer access to the Service to any third party without the Company's prior written consent;

• Use the Service to generate content that violates the intellectual property, privacy, or publicity rights of any third party;

• Provide false, misleading, or incomplete information during registration or in connection with any subscription;

• Use the Output in any manner that violates applicable advertising laws, regulations, or platform policies, including but not limited to the U.S. Federal Trade Commission Act, FTC Endorsement Guides, or equivalent regulations in your jurisdiction;

• Use the Service in any regulated industry (including healthcare, financial services, legal services, alcohol, tobacco, or dietary supplements) without independently verifying that your use of Output complies with all industry-specific laws and regulations applicable to you.

6. Account Suspension and Termination

6.1  Termination by Customer. You may cancel your subscription at any time through your account settings or by contacting us. Upon cancellation, you will retain access to the Service through the end of your then-current paid billing period. No partial refunds will be issued for unused time within a billing period.

6.2  Termination or Suspension by Company. The Company reserves the right, in its sole and absolute discretion, to suspend, restrict, or permanently terminate your account and access to the Service, with or without notice, for any reason, including but not limited to:

• Violation of any provision of these Terms;

• Conduct that the Company determines, in its sole judgment, to be abusive, harmful, or disruptive to the Service, other users, or the Company's reputation or legal standing;

• Suspected fraudulent activity, misrepresentation, or identity fraud;

• Non-payment, failed payments, or chargebacks;

• Requests from law enforcement, government authorities, or regulators;

• Receipt of a legal demand or court order requiring suspension or termination;

• Circumstances where continued provision of the Service would, in the Company's reasonable judgment, expose the Company to legal liability, reputational harm, or regulatory risk.

6.3  Data Retention Following Cancellation. Upon cancellation, the Company will retain your account data — including account information, Output history, and settings — for twelve (12) months from the date of cancellation to enable account reactivation. After this retention period, your data may be permanently deleted. The Company is not liable for any loss of data following the expiration of this retention period.

6.4  Effect of Termination. Upon termination for any reason, your right to access and use the Service will immediately cease. Provisions that by their nature should survive termination shall survive, including Sections 3, 7, 8, 9, 10, 11, 12, 13, 14, 15, and 16.

7. Subscription, Billing, and Payment

7.1  Subscription Plans. The Service is offered on a subscription basis with monthly or annual billing cycles as selected at enrollment. All fees are stated in U.S. dollars unless otherwise specified.

7.2  Auto-Renewal. Subscriptions automatically renew at the end of each billing period at the then-current rate unless the Customer cancels prior to the renewal date. By subscribing, you authorize the Company's payment processor to charge your payment method on file at each renewal.

7.3  Payment Processing. The Company uses PCI-DSS compliant third-party payment processors to handle transactions. By providing payment information, you authorize the processor to charge applicable fees. The Company does not directly store full credit card numbers. Your use of payment processing services is also subject to the processor's own terms and privacy policy.

7.4  Failed Payments. If a payment fails, the Company may reattempt the charge, notify you by email, and/or suspend access until payment is received. Continued non-payment may result in termination.

7.5  Price Changes. The Company may change subscription pricing at any time. Existing subscribers will receive no less than thirty (30) days' advance notice. Continued use after the effective date constitutes acceptance of the new pricing.

7.6  Refund Policy. Except as required by applicable law, all subscription fees are non-refundable. Cancellation stops future charges but does not entitle the Customer to a refund of fees already paid.

7.7  Taxes. You are responsible for all applicable taxes, levies, or duties imposed in your jurisdiction, except where the Company is legally required to collect them on your behalf.

8. AI-Generated Output — Disclaimer of Performance and Human Editorial Responsibility

8.1  No Guarantee of Results. The Output generated by the Service is produced by artificial intelligence models processing publicly available social conversation data. The Company makes no representation, warranty, or guarantee — express or implied — that use of any Output will result in any particular advertising performance, revenue, sales, engagement, audience growth, conversion rate, or other measurable business outcome.

8.2  Output as Creative Assistance Only. All Output is a creative starting point and an aid to human editorial decision-making. The Customer is solely responsible for reviewing, editing, approving, and deciding whether to publish or distribute any Output. The Customer acknowledges that Output may reflect the biases, limitations, or inaccuracies of underlying AI models and source data.

8.3  No Editorial Review by Company. The Company does not manually review Output before delivery. Output may contain inaccuracies, outdated information, hallucinated facts, or content unsuitable for a particular audience or platform. The Customer assumes full responsibility for evaluating the accuracy, appropriateness, and suitability of all Output prior to use.

8.4  AI Content Disclosure. The Customer acknowledges that laws and platform policies in various jurisdictions — including California SB 942, the EU AI Act (Article 50), and applicable platform terms — may require disclosure that content was generated or assisted by artificial intelligence. The Customer is solely responsible for determining whether and how to disclose the AI-assisted nature of any Output they publish, and the Company makes no warranty that Output satisfies any AI disclosure requirement in any jurisdiction.

9. Advertising Compliance — Customer Responsibility

9.1  Customer is Advertiser of Record. The Customer is solely and exclusively responsible for ensuring that any Output used in advertising, marketing, or content distribution complies with all applicable laws, regulations, platform policies, and industry standards, including but not limited to:

• U.S. Federal Trade Commission (FTC) Act and FTC Endorsement and Testimonial Guides;

• The EU Consumer Rights Directive, Unfair Commercial Practices Directive, and applicable member state advertising laws;

• Platform-specific advertising policies of any digital advertising platform on which Output is published, including but not limited to Meta, Google, TikTok, LinkedIn, and X/Twitter;

• Truth-in-advertising laws in any jurisdiction where ads are served;

• Industry-specific regulations applicable to the Customer's business, including rules governing healthcare, pharmaceuticals, dietary supplements, financial products, alcohol, legal services, or any other regulated category.

9.2  No Compliance Warranty. The Company does not represent or warrant that any Output is compliant with any advertising regulation, platform policy, AI disclosure requirement, or legal standard in any jurisdiction. Compliance review and approval is the Customer's sole responsibility.

9.3  Jurisdictional AI Law Compliance. The Customer is solely responsible for determining whether their use of the Service and any Output is permissible under the laws of their jurisdiction, including but not limited to the EU AI Act, Colorado AI Act, California AB 2013 (AI training data disclosure), California SB 942 (AI content labeling), and any other AI-specific legislation that may apply to the Customer's business or marketing activities. The Company makes no warranty of compliance with any jurisdiction-specific AI law or regulation.

9.4  Regulated Industries. Customers operating in regulated industries — including healthcare, financial services, legal services, insurance, alcohol, tobacco, cannabis, dietary supplements, and similar fields — bear heightened responsibility for ensuring that Output complies with all industry-specific laws, licensing requirements, and regulatory guidelines. The Company assumes no liability for Output used in regulated industry contexts.

9.5  Customer Indemnification for Advertising. Without limiting Section 12 (Indemnification), the Customer agrees to indemnify and hold harmless the Company from any claim, penalty, fine, regulatory action, or damages arising from the Customer's use, modification, or publication of any Output.

10. Intellectual Property

10.1  Company IP. The Service — including all underlying technology, software, algorithms, machine learning models, user interfaces, and documentation — is owned by the Company and protected by applicable intellectual property laws. Nothing in these Terms grants the Customer any ownership interest in the Service or the Company's proprietary technology.

10.2  Customer-Owned Output. Subject to the Customer's compliance with these Terms and full payment of all fees, the Company grants the Customer a non-exclusive, worldwide, royalty-free license to use, modify, reproduce, and distribute Output generated for the Customer's account. The Customer is the owner of the final Output as delivered, subject to the limitations in Section 10.3.

10.3  Similar Output. Because the Service uses AI models processing overlapping data sources across multiple customer accounts, Output delivered to different customers may be similar or identical in part. The Company makes no representation that Output is unique to any Customer, and ownership of Output does not create exclusive rights against other customers who receive similar Output.

10.4  Customer Data License. The Customer grants the Company a limited, non-exclusive license to use Customer-provided data (including brand names, product information, keywords, and configurations) solely to operate and improve the Service.

10.5  Customer Feedback. Any feedback, suggestions, ideas, or recommendations the Customer provides to the Company regarding the Service ("Feedback") is provided voluntarily and becomes the sole property of the Company. The Company may use Feedback for any purpose — including improvement of the Service and development of new features — without restriction, compensation, attribution, or obligation to the Customer. The Customer waives any claim of IP ownership in Feedback.

11. DMCA and Copyright Infringement Claims

11.1  DMCA Safe Harbor. The Company respects intellectual property rights and complies with the Digital Millennium Copyright Act (17 U.S.C. § 512). If you believe that content accessible through the Service infringes your copyright, you may submit a written notice to our designated DMCA agent that includes:

• A physical or electronic signature of the copyright owner or an authorized agent;

• Identification of the copyrighted work claimed to have been infringed;

• Identification of the material claimed to be infringing, with sufficient information for the Company to locate it;

• Your contact information, including address, telephone number, and email address;

• A statement that you have a good-faith belief that use of the material is not authorized by the copyright owner, its agent, or the law;

• A statement, made under penalty of perjury, that the information in the notice is accurate and that you are the copyright owner or authorized to act on their behalf.

DMCA notices should be sent to: legal@tetherinsights.com

11.2  Counter-Notices. If you believe that material you submitted was removed in error, you may send a counter-notice to the address above. Counter-notices must comply with the requirements of 17 U.S.C. § 512(g).

11.3  Repeat Infringers. The Company reserves the right to terminate accounts of users who are found to be repeat infringers of third-party intellectual property rights.

11.4  Third-Party Content in Output. Because Output is derived in part from publicly available social platform content, it is possible that Output may incorporate language, themes, or expressions that are subject to third-party intellectual property claims. The Customer is solely responsible for reviewing Output for potential intellectual property issues before publication. The Company makes no warranty that Output is free of third-party IP claims and shall not be liable for any infringement arising from the Customer's use of Output.

12. Indemnification

You agree to defend, indemnify, and hold harmless Tether Insights, LLC and its members, managers, officers, employees, contractors, agents, licensors, and service providers from and against any and all claims, liabilities, damages, judgments, awards, losses, costs, expenses, or fees (including reasonable attorneys' fees) arising out of or relating to:

• Your use or misuse of the Service or any Output;

• Your violation of these Terms;

• Your violation of any third party's rights, including intellectual property rights, privacy rights, or publicity rights;

• Your violation of any applicable law, regulation, platform policy, or AI disclosure requirement;

• Any advertising or content you publish using Output from the Service;

• Any claim by a regulatory authority arising from your advertising, marketing, or content practices;

• Any claim arising from your operation in a regulated industry using Output generated by the Service.

13. Disclaimer of Warranties

THE SERVICE AND ALL OUTPUT ARE PROVIDED "AS IS" AND "AS AVAILABLE," WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, ACCURACY, COMPLETENESS, UNIQUENESS, NON-INFRINGEMENT, OR UNINTERRUPTED AVAILABILITY. THE COMPANY DOES NOT WARRANT THAT THE SERVICE WILL BE ERROR-FREE, SECURE, OR FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS. THE COMPANY DOES NOT WARRANT THAT ANY SPECIFIC DATA SOURCE WILL REMAIN ACCESSIBLE OR THAT OUTPUT QUALITY WILL REMAIN CONSISTENT AS DATA SOURCES CHANGE. YOUR USE OF THE SERVICE IS AT YOUR SOLE RISK.

14. Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL TETHER INSIGHTS, LLC OR ITS MEMBERS, MANAGERS, OFFICERS, OR EMPLOYEES BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR DAMAGES FOR LOSS OF PROFITS, REVENUE, GOODWILL, DATA, OR BUSINESS OPPORTUNITIES, EVEN IF THE COMPANY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

TO THE EXTENT THE COMPANY IS FOUND LIABLE FOR DIRECT DAMAGES, THE COMPANY'S TOTAL CUMULATIVE LIABILITY ARISING OUT OF OR RELATING TO THESE TERMS OR THE SERVICE SHALL NOT EXCEED THE TOTAL FEES PAID BY YOU TO THE COMPANY IN THE THREE (3) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM.

SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF CERTAIN WARRANTIES OR LIABILITIES, SO THE ABOVE LIMITATIONS MAY NOT APPLY TO YOU TO THE EXTENT PROHIBITED BY LAW.

15. Beta Features and Experimental Functionality

15.1  Beta and Early Access. The Company may, from time to time, offer beta features, early access functionality, experimental tools, or preview releases (collectively, "Beta Features") to some or all Customers. Beta Features are provided "as is" with no warranty of any kind and may be discontinued, altered, or removed at any time without notice or liability.

15.2  No Reliance. The Customer should not rely on Beta Features for production use, time-sensitive marketing campaigns, or any activity where failure or discontinuation would cause harm. The Company is not responsible for any loss arising from the Customer's reliance on Beta Features.

15.3  API and Platform Changes. The Company reserves the right to modify, deprecate, or discontinue any API endpoint, platform feature, integration, or data source at any time. The Customer is responsible for monitoring communications regarding such changes and adapting their use of the Service accordingly.

16. Dispute Resolution and Mandatory Arbitration

16.1  Informal Resolution. Before initiating formal dispute resolution, the parties agree to attempt in good faith to resolve any dispute by providing the other party written notice and engaging in negotiations for at least thirty (30) days.

16.2  Mandatory Binding Arbitration. If the dispute is not resolved informally, it shall be finally and exclusively resolved by binding arbitration administered by the American Arbitration Association ("AAA") under its Commercial Arbitration Rules. The arbitration shall take place in Denver, Colorado, USA, or remotely if agreed. The arbitrator's decision shall be final and binding and may be entered as a judgment in any court of competent jurisdiction.

16.3  Class Action Waiver. YOU AND THE COMPANY EACH AGREE THAT ANY DISPUTE RESOLUTION PROCEEDINGS WILL BE CONDUCTED ONLY ON AN INDIVIDUAL BASIS AND NOT IN A CLASS, CONSOLIDATED, OR REPRESENTATIVE ACTION. IF FOR ANY REASON A CLAIM PROCEEDS IN COURT RATHER THAN ARBITRATION, BOTH PARTIES WAIVE ANY RIGHT TO A JURY TRIAL.

16.4  Exceptions. Either party may seek emergency injunctive or other equitable relief from a court of competent jurisdiction to prevent irreparable harm pending arbitration.

17. Governing Law

These Terms shall be governed by the laws of the State of Colorado, USA, without regard to its conflict of law principles. To the extent any dispute is not subject to arbitration under Section 16, the parties consent to exclusive jurisdiction and venue in the state or federal courts located in Denver County, Colorado.

18. Modifications to Terms

The Company reserves the right to modify these Terms at any time. When we make material changes, we will notify you by email or by posting a conspicuous notice within the Service at least fourteen (14) days before the changes take effect. Your continued use of the Service after the effective date constitutes your acceptance of the changes. If you do not agree to the updated Terms, you must cancel your subscription and cease using the Service before the effective date.

19. General Provisions

19.1  Entire Agreement. These Terms, together with the Privacy Policy and any other policies incorporated by reference, constitute the entire agreement between you and the Company with respect to the Service and supersede all prior agreements and understandings.

19.2  No Oral Modifications. These Terms may not be modified orally. No course of dealing, custom, or usage of trade shall modify or supplement these Terms. Any modification must be in writing and signed by an authorized representative of the Company.

19.3  Severability. If any provision is found unlawful, void, or unenforceable, that provision shall be deemed severable without affecting the validity of the remaining provisions.

19.4  Waiver. The Company's failure to enforce any right or provision shall not constitute a waiver of that right or provision.

19.5  Assignment. You may not assign or transfer any rights or obligations under these Terms without the Company's prior written consent. The Company may assign its rights freely, including in connection with a merger, acquisition, or asset sale.

19.6  Force Majeure. The Company shall not be liable for failure or delay in performance due to causes beyond its reasonable control, including acts of God, governmental actions, internet outages, cyberattacks, changes in third-party platform access policies, legal demands requiring suspension of data access, or other events making continued provision of the Service commercially or legally impracticable.

19.7  Non-Disparagement. The Customer agrees not to make public statements — including on social media, review platforms, or in press communications — that are false, misleading, or materially damaging to the Company's reputation. This clause does not restrict truthful statements about the Customer's experience with the Service.

19.8  Contact. For questions about these Terms: sarah@tetherinsights.io